THE BRAND

This idea of starting my own jewelry brand began in May 2020. Originally from Suong Anna Accessory, Sajewell is a Danang, Vietnam-based jewelry brand, focused on delivering high-quality, long-lasting jewelry that empowers your style & image. 

I've chosen titanium as my jewelry's material - both tarnish-resistant & friendly to some of you with sensitive skin. My designs tend to be timeless, elegant, minimalist & make your everyday look effortless.

Along the way, I've had opportunities to make 159 orders for Vietnamese & foreign customers, reach more than 150K people during six months, upgrade the packaging & bring better services. 

​Sajewell's looking forward to giving more value & receiving more support from you all in the future. 

THE MISSION

WE ARE OUR OWN MODELS

Beauty begins the moment you decide to be yourself. You & I - We deserve the best things for ourselves.

Our souls are fierce.
Our hearts are brave.
Our minds are strong.

Sajewell's here to support & empower you to become a more confident version of yourself with elegant & timeless items. No matter where you are, or what you're doing, or what your shapes are, it doesn't matter, it doesn't change it. 

Be yourself, be confident, be successful. 
We shine not for someone else's adoration.
We shine because they can not dim the sun.

THE FOUNDER

Hello, my name's Sương. I was born in Danang city, Vietnam. Currently, I'm in my final year of majoring in e-commerce at the Danang University of Economics.

Besides being the founder of Sajewell, I'm also a product manager, photographer, social media manager, order fulfillment specialist & now a web designer :)) Thanks to various tasks during one year of starting my business, I've been able to learn, experience & improve a lot. I hope time by time Sajewell will bring better experiences & give more value to you all.

After all, I want to offer my heartfelt appreciation for all your inspiration, motivation & support.

With love,
ThuSuong

THE MATERIAL

Long-lasting & Waterproof
Tarnish-resistant & Hypoallergenic

All Sajewell pieces of jewelry are made of Titanium Steel material. In addition, the gold-colored ones contain an 18K Gold Plating, which means the color will last for a long time (at least a few years).

Titanium has the highest strength-to-weight ratio of any metallic material. In its unalloyed condition, titanium's as strong as steel but lighter. It's a lustrous transition metal with a silver color, low density, high strength, resistance to corrosion in seawater & chlorine. During the manufacturing process, titanium comes in various styles & colors, which gives you a wide choice of them.

ECO-FRIENDLY PACKAGING

Taking on an eco-mindset & translating it into the packaging design is the goal Sajewell wants to achieve. With plastic pollution's growing at an alarming rate, I decided to reduce single-use plastics in my packaging. 

Since Kraft Paper is naturally biodegradable, I've chosen it for all cards, boxes & bags. Every order's individually hand-packaged, quality checked, sealed within a box, organza drawstring bag, jewelry polishing cloth & care instruction card.